In a world of morebetterfaster, simplicity has always been crucial. Throughout the next decade, however, your ability to build simplicity into working with people could determine the winners and losers in the war for talent.
Consider that over the next decade in the U.S.,
This new workforce will embody an alarming paradox. On one hand, they are the first generation ever to be raised on and trained for the total democratization of information. They will expect Google-like access to anything and everything, as well as totally user-centered experiences. On the other hand, according to Pew Charitable Trust, 50% of them will arrive without the skills they need for complex analysis and reasoning and clear communication.
Looks like a fun decade, huh? Well, it can be.
While due diligence on simplicity can get rather, well, complex — knowing what to focus on is rather easy. Everything comes down to two basic criteria: How you use people’s time and how you use their attention.
This is what separates GenY from every past workforce. GenY will be extremely protective of these personal assets. Want their attention?
Earn it. Every communication, training module, and meeting must pack the most value (from their perspective) and require the least effort possible. Want their time? Earn it. You must be as respectful of every GenYer’s time as you are of your most senior executive or your most precious customer.
One last thing – have fun! Pick three things in your life that exemplify simplicity. I’ll guarantee they all bring a smile to your face.